MAZIV has strengthened its leadership team by appointing Phila Dube as the Group’s Chief Commercial Officer. This appointment is MAZIV’s momentum of strategic appointments made over the past year. Dube brings a wealth of experience from his 26-year-long career with the Telkom group where he held various senior roles, culminating in his position as Chief Commercial Officer at OpenServe.
MAZIV Group Chief Executive Officer, Dietlof Mare stated that Phila’s extensive experience in the sector and deep understanding of customer needs aligns perfectly with MAZIV’s vision for the future.
Dube experience in the telecommunications industry has included a range of senior roles throughout his career. Though initially focused on finance within sales and marketing organisation, he transitioned to commercial strategy, business strategy and product innovation. He is recognised for his expertise in strategic leadership and revenue growth.
“I wanted to be at the coalface where decisions are made,” he says, adding that his shift in focus from finance to other more strategic areas of the business enabled him to gain a deeper understanding of the industry and the technologies shaping it thus providing an opportunity to contribute meaningfully to the fibre connectivity landscape
Dube’s focus as MAZIV’s new Group Chief Commercial Officer will include shaping the overall commercial strategy for the group and exploring ways to engage and serve the company’s various customer segments.
“My priority is on deeply understanding our enterprise, carrier and mass market customers, and identifying ways to help them succeed in their strategic goals,” he says. “By aligning our offerings and engagement models to their evolving needs, I believe we can unlock tremendous value and also have a meaningful impact on communities.”
Fibre is the new bread
Dube emphasises the importance of network providers in advancing digital literacy in South Africa. He says that being in the commercial role affords him the best opportunity to help drive adoption and make a meaningful impact on ordinary people’s lives. “Creating a more enabling environment is crucial to driving innovation, increasing accessibility and fostering equitable growth across the sector. These are the opportunities I am excited to pursue in my new role”.
“From a broader perspective, I believe MAZIV and I share the same belief in the power of human connection and the purpose of positively impacting lives and shaping a better future for all South Africans. And that was a significant motivator in taking up this role,” he says.
Dube holds a Bachelor of Accounting Science degree from the University of South Africa, a Master of Business Leadership (MBL) from UNISA Graduate School of Business Leadership, a Certificate in Executive Leadership Development from the Institute for Management Development (IMD) in Switzerland and the Senior Executive Program for Africa (SEPA) from Harvard Business School in Boston USA.